"Juste Un Dessert" is not just a pâtisserie; it's a promise of freshness and excellence, with a new culinary story told every week. It's an invitation to savor the present moment, anticipate the surprise of the next creation, and indulge in the best each season has to offer.

The icon is not only the brand's initial "J" but also a nod to the shape of the "Saint Honoré" meringue, which holds special significance for the brand owner, Zohra.